A New Era Of Fresh
Our organic fruit & veggie blends are designed for optimal nutrition, enzyme, and vitamin retention. Flash-frozen at peak freshness to lock in nutrients and natural taste, each product is made without preservatives, additives, or fillers.
Our formats include convenient pouches for easy snacking and versatile cubes crafted to integrate seamlessly into everyday meals and dishes.
Discover Our Blends
Whipped organic chickpeas create a naturally creamy base with carefully selected organic bananas, delivering balanced flavour and rich nourishment. Each serving provides 7g of plant-based protein.
A smooth blend of organic butternut squash, apples and cinnamon that’s naturally high in vitamins and plant nutrients. Clean, simple ingredients come together in a refreshingly delicious way.
Crafted from organic broccoli and zucchini, these flash-frozen cubes deliver pure vegetable nutrition in a convenient, ready-to-use format, blending seamlessly into meals to add vibrant greens to everyday dishes.
Made from organic butternut squash, apples, and cinnamon, these flash-frozen cubes are naturally sweet and rich in vitamins and fibre, offering a ready-to-use way to gently sweeten everyday foods while adding nourishment.
Our Story
Cove Valley was created from a simple belief that convenient food should never come at the expense of quality. Frustrated by highly processed options that lacked freshness and integrity, we set out to do things differently. By combining thoughtfully sourced ingredients with flash-freezing at peak freshness, we created a new way to enjoy real fruits and veggies, designed for modern life without compromise.
Meet the Founder
Cove Valley began when Gigi noticed a clear gap in the market between convenience and truly fresh food. With a strong appreciation for the health benefits of real fruit and vegetables, she set out to find a better way to make whole ingredients fit everyday life. After many late nights, sleepless hours, and far too much screen time, she developed a new approach to fresh produce that would retain its natural vitamins and minerals, proving there is a better way.
Frequently Asked Questions
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Flash freezing is like pressing pause on fresh produce, locking everything in at the right moment without heat or added preservatives.
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Flash freezing locks in the nutrients, vitamins, and natural goodness of fresh fruits and vegetables at their peak. This means you still get the benefits of whole produce, including vitamins, minerals, fibre, and antioxidants, in a convenient, ready-to-use form.
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Products are sold frozen and should be stored in the freezer until ready to use.
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When kept frozen, products maintain their quality for up to one year. Once thawed, refrigerate and enjoy within 24 hours for best freshness.
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Once thawed, pouches can stay unrefrigerated for several hours and often longer when kept in a cool environment.
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Pouches: Thaw in the refrigerator overnight or place in a bowl of cool or warm water until ready to enjoy.
Cubes: Thaw in the refrigerator, warm gently on stove, microwave briefly, or add directly to warm foods where they will naturally thaw and blend in. -
For best quality and texture, products are not recommended to be refrozen once fully thawed.
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Cubes are designed to be simple and versatile. Add directly to warm foods where they will naturally melt in or allow to cool before adding to cold preparations.
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Products are made for all ages and can be introduced as first foods from around 6 months old.
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Ingredients are sourced from trusted growers, with a focus on high-quality organic fruits and vegetables. We source locally whenever possible, depending on season and availability.
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We use simple, whole ingredients and avoid many common allergens where possible. Some varieties contain chickpeas, which may be a sensitivity for some individuals, so we recommend checking ingredient lists carefully if you have concerns.
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Our recipes were chosen to optimize nutrition and taste using simple, whole ingredients. What you see on the packaging is exactly what’s inside, real fruits and vegetables blended with a small amount of natural spring water for blending. Nothing more.
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At this time, products are available through select retail partners and are not offered for direct online ordering. We hope to expand availability in the future.
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Yes. We offer wholesale and bulk purchasing options for retailers, food service, and institutional partners. Please contact us directly to learn more about availability and ordering.